When a rapper dies before his time, his sales usually explode
Think of XXXTentacion and Juice WRLD, or, if you want to go back, 2Pac and Biggie.
Julio Foolio was shot to death on his birthday last week.
However, it’s the sales of his main opp, Yungeen Ace, that have been juiced.
The ghost of Foolio may have contributed to Ace’s chart success by continuing to beef with his Jacksonville rival from the grave.
Whatever is going on, this creates some bad incentives.