Quavo Expands His Portfolio By Investing In Sportswear Brand

Quavo has obtained a minority stake in the athletic apparel brand LEGENDS.

The Migos rapper recently finalized a deal with the sportswear company, joining a lineup of celebrity investors that includes Brooklyn Nets head coach Steve Nash, Cleveland Browns quarterback Baker Mayfield and former NFL star Willie McGinest.

“I’m excited to officially be a part of the LEGENDS family,” Quavo said in a press release. “Legends is about striving to be the best no matter what it takes, fighting to get to the top. The team is already shaking up the game with performance gear that fits the look and lifestyle of the new age athlete. Now we’ll take it to the next level.”

To celebrate his investment, Quavo sent out kits of his exclusive LEGENDs gear to friends such as fellow Migos members Offset and Takeoff, Pharrell, Post Malone, LeBron James, Kevin Durant and more. Fans can also own the multi-platinum selling rapper’s apparel by purchasing one of his limited edition Huncho Hawthorne hoodies on the LEGENDS online store.

LEGENDS welcomed Quavo into its fold by sharing a teaser video and message on Instagram.

“Since 2018, we’ve worked with Quavo to merge culture and sports through product creation, building youth athletic programs, and hosting philanthropic events,” LEGENDS announced via social media. “Together, we’ll continue to introduce high-quality performance apparel that helps the next generation of athletes look and feel good on and off the court. We’re just getting started.”

The brand added, “Now, we can officially say WELCOME TO THE FAM.”

Check out the video below.

View this post on Instagram

Humbled to announce our latest investor and collaborator. @quavohuncho. Since 2018, we’ve worked with Quavo to merge culture and sports through product creation, building youth athletic programs, and hosting philanthropic events. Together, we’ll continue to introduce high-quality performance apparel that helps the next generation of athletes look and feel good on and off the court. We’re just getting started. Now, we can officially say WELCOME TO THE FAM. #WeAreLegends

A post shared by Legends (@legends) on Nov 10, 2020 at 10:07am PST