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Music mogul Diddy is low-key and high-key making genius moves. The hip-hop executive is reportedly gearing up to fer the now-infamous kid featured in a since-removed H&M advertisement a $1 million modeling opportunity.

According to reports, Puff Daddy is ready to turn the kid’s worst-week the new year to his best-week ever.

This week, Diddy made sure to hit up social media to show the unnamed kid some support.

Some reports claim H&M model Nicki Minaj has distanced herself from the company.

Over the past few days, social media called out artists like Nicki Minaj to speak out against H&M in light past associations.

Yesterday, H&M issued a statement apologizing over an insensitive ad campaign.

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