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Cozz, REASON and Childish Major rob cardboard cut-out versions of J. Cole and Top Dawg Entertainment boss Anthony “Top Dawg” Tiffith in Dreamville’s new visual for “LamboTruck.” The track finds the three artists swapping tongue-in-cheek bars, lamenting their respective label woes.

Taking matters into their own hands, TDE’s REASON and Dreamville‘s Cozz finally decide to jump each other’s label heads.

“Cozz, look, I done been broke too long/Nigga bills too long, can’t hide that, nigga/Cole just pulled up in a Lamborghini truck/On the homies and God, we should rob that nigga,” REASON raps.

Cozz, REASON & Childish Major Stage A Robbery In Dreamville's 'LamboTruck' Video

J. Cole & Team Dreamville Take Over Atlanta In “Down Bad” Video

“LamboTruck” appears on Dreamville’s Revenge of the Dreamers III, which also features Cole, DaBaby, Lute, J.I.D, Bas, EarthGang, Ari Lennox, Yung Baby Tate, Guapdad 4000, Ty Dolla $ign, Dreezy and more.

Before sharing the Neal Farmer-directed clip on Wednesday (April 1), Dreamville posted a video of Cole‘s stunned reaction as he watched Cozz and REASON rap back-and-forth about their plans to rob him.

Watch the “LamboTruck” video above.

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