Cardi B has officially launched her first full sneaker collection with Reebok after signing with the company in 2018.
Teased just before her birthday in October with a limited edition drop that sold out in 18 hours, the collection includes reimagined versions of the company’s long-standing Club C sneaker dubbed the Club C Cardi and Cardi Coated Club C Double. The “WAP” rapper played “a large role” in the design of two sneakers, which come in three colorways each and will be offered in both women’s and children’s sizes.
Sharing some of the promo images on Instagram, Cardi expressed her excitement for fans to get their hands on the collab.
“So excited for my sneaker drop this Friday November 13th!” she wrote on Instagram. “Hope you guys love it!”
View this post on InstagramSo excited for my sneaker drop this Friday November 13th! Hope you guys love it!
She also shared a video of the packaging that will be sent out to high-profile influences (a la Beyoncé’s Ivy Park rollout), which includes two handlers, big ‘B’ boxes and a pink carpet.
“Wow ! I love my @Reebok collab packaging,” Cardi wrote. “I never seen it in person.These will be deliver tomorrow.I love it !I hope you guys love it.”
View this post on InstagramWow ! I love my @Reebok collab packaging.I never seen it in person.These will be deliver tomorrow.I love it !I hope you guys love it ❤️❤️
The sneakers arrive in stores and online on Friday (November 13), with the Club C Cardi retailing for $100 and the Cardi Coated Club C Double retailing for $80.